Skip to main content
Looking for your next role?
September 16, 2025
September 15, 2025

Pumpfun Shatters Records as Memecoin Market Surpasses 1 Billion in Daily Trading Volume

The memecoin sector is refusing to slow down. Solana-based launchpad Pump.fun has hit unprecedented trading levels, recording over $1 billion in daily volume this week, putting both traders and investors on high alert about the sector’s intensifying potential.

Pump.fun Smashes $1 Billion in Daily Trading

Over the weekend, Pump.fun processed $942 million in trading volume on Sunday before soaring to $1.02 billion the following day, according to Solana’s decentralised exchange Jupiter. That marks the platform’s strongest trading performance to date and signals how far memecoins have infiltrated mainstream crypto speculation.

The surge coincided with the wider memecoin market maintaining a colossal market cap. Sector data from CoinMarketCap showed valuations peaking at $83 billion on Sunday and holding consistently above $80 billion through Monday, before settling around $76 billion at the time of reporting. That figure brushed against the July peak of $85 billion — the highest in recent months for the space.

Defi Indicators Push Pump.fun Forward

It isn’t just speculative volume driving Pump.fun’s narrative. According to DefiLlama, the platform’s total value locked (TVL) crossed $334 million on Sunday for the first time — a significant milestone that points to deeper engagement beyond short-term trading hype. TVL reflects the value of assets deposited in smart contracts, demonstrating user trust and platform stability.

Even more striking, Pump.fun outpaced perpetual exchanges such as Hyperliquid in revenue generation for two consecutive days. This placed Pump.fun as the third-highest DeFi revenue-earner in 24 hours, just behind heavyweights Circle and Tether. For a memecoin launchpad to encroach on territory dominated by stablecoin ecosystems reveals the depth of liquidity now flowing into the sector.

Livestreaming: Pump.fun’s Recruitment Tool for Creators

A unique pillar in Pump.fun’s growth lies in its livestreaming push. The protocol revealed it has already distributed $4 million in creator rewards, most of which went to first-time content creators. By incentivising user-driven entertainment, Pump.fun is positioning itself not only as a memecoin trading hub but as a content-powered ecosystem.

Alon, co-founder of Pump.fun, asserted that the platform’s livestreaming feature is outperforming some established players. He claimed Pump.fun had surpassed Rumble’s average number of concurrent streams while nudging towards 1% of Twitch’s market share and around 10% of Kick’s. “We’re nibbling on their lunch,” he wrote — although third-party data has yet to confirm these bold comparisons.

For crypto recruiters and web3 headhunters, this strategy demonstrates how talent acquisition in emerging products can catalyse growth. The ecosystem is now demanding both specialised blockchain developers and community-focused digital creators, a hybrid mix increasingly attractive to crypto recruitment agencies.

Broader Market Context: Memecoin Mania

The Pump.fun milestone doesn’t stand alone. Broader memecoin enthusiasm is reshaping the sector. Dogecoin (DOGE), for instance, posted an 11% weekly gain, despite delays to a US-based ETF product tied to the token. DOGE retains its position as the poster child of casual crypto adoption, and its market activity continues to ripple through retail investor sentiment.

Meanwhile, newer entrants such as Memecore (M), Moo Deng (MOODENG) and DORA (DORA) saw significant double-digit price increases. Memecoins, regarded by many as speculative and volatile, remain highly influential in dictating market sentiment, driving enormous liquidity and catalysing new recruitment demands for crypto-savvy marketers, blockchain recruiters and web3 talent acquisition specialists.

Recruitment Implications: The Talent Behind the Hype

The memecoin surge highlights not just liquidity but a crucial undercurrent — the human capital needed to sustain momentum. Blockchain recruitment agencies are witnessing increased demand in several key areas:

  • Smart contract engineers – vital to ensure memecoin protocols like Pump.fun operate securely and efficiently.
  • Community growth managers – managing viral campaigns and investor relations in a market where sentiment dictates liquidity flows.
  • DeFi security specialists – as seen with recent exploits, protocols can unravel overnight without resilient defence strategies.
  • Crypto recruiters & headhunters – accelerating the hunt for hybrid talent combining DeFi expertise with digital-first marketing skills.
  • Livestream content strategists – reflecting Pump.fun’s new direction blending finance with creator-led ecosystems.

From Speculation to Structured Growth

While memecoins are often dismissed as speculative noise, the Pump.fun breakout underlines how speculation is leading to structured economic ecosystems. Trading volumes eclipsing $1 billion per day underscore a sub-sector capable of generating meaningful protocol revenues and real-world hiring demand. This is consistent with market shifts where meme-driven retail enthusiasm converges with professionalised blockchain talent recruitment.

For crypto recruitment agencies in the UK such as Spectrum Search, this pivot invites renewed client conversations. Companies within DeFi, NFTs and memecoin ecosystems require strong talent acquisition frameworks to compete not only for liquidity but also for skilled professionals who can sustain long-term value creation. The ability to attract and retain the next wave of blockchain engineers, security analysts and Web3 strategists could define who wins in the memecoin economy of tomorrow.