Social Marketing Lead

We are seeking an experienced and creative Social Media Marketing Manager to lead the social media strategy for a prominent player in the blockchain ecosystem. As a key figure in the team, you will have the opportunity to amplify the voice of a cutting-edge Web3 technology brand, fostering community engagement and driving user adoption across diverse social platforms. If you’re passionate about Web3, social media, and creating impactful narratives in an evolving industry, this role is perfect for you.

Key Responsibilities

• Develop and Execute Social Media Strategy: Lead the creation and implementation of a comprehensive social media strategy across platforms such as Twitter, YouTube, and others.
• Content Creation: Craft engaging and innovative content tailored to developers, users, and the broader Web3 community.
• Drive Engagement and Growth: Build a mix of paid and organic social media campaigns to boost engagement, user acquisition, and advocacy.
• Team Leadership: Manage and inspire a team of social media specialists operating across multiple regions to ensure consistent messaging and performance.
• Creative Innovation: Generate and execute new ideas in collaboration with internal creative resources to keep content fresh and impactful.
• Trend Adaptation: Stay ahead of emerging trends in the Web3 space, leveraging insights to refine and adapt strategies.
• Cross-Team Collaboration: Work closely with marketing and partnership teams to maintain brand consistency across all channels.
• Performance Analytics: Analyze social media performance metrics, identify areas for improvement, and develop actionable recommendations.
• Community Building: Foster a positive, engaged, and enthusiastic online community around the ecosystem’s products and technology.

Qualifications & Skills

• Experience: 5+ years in social media marketing, with at least 3 years working in the Web3 or blockchain space.
• Proven Success: Demonstrated experience in developing and executing effective social media strategies that drive measurable results.
• Deep Web3 Knowledge: Strong understanding of blockchain ecosystems, the Web3 audience, and related trends.
• Community Engagement: A track record of building and managing thriving online communities.
• Communication Skills: Exceptional written and verbal communication skills, with the ability to create compelling content across various media formats (video, graphics, written).
• Data-Driven Approach: Skilled in analyzing social media metrics and using insights to optimize strategies and campaigns.
• Leadership: Proven ability to manage and motivate a team, ensuring alignment with goals and fostering a collaborative environment.
• Creativity: A creative thinker who can develop and execute innovative ideas to keep the brand relevant and engaging.

Preferred Background

• Expertise in content creation tailored to Web3 audiences.
• Strong familiarity with analytics tools for tracking social media performance.
• Ability to work cross-functionally within a fast-paced, innovative environment.

We are seeking an experienced and creative Social Media Marketing Manager to lead the social media strategy for a prominent player in the blockchain ecosystem. As a key figure in the team, you will have the opportunity to amplify the voice of a cutting-edge Web3 technology brand, fostering community engagement and driving user adoption across diverse social platforms. If you’re passionate about Web3, social media, and creating impactful narratives in an evolving industry, this role is perfect for you.

Key Responsibilities

• Develop and Execute Social Media Strategy: Lead the creation and implementation of a comprehensive social media strategy across platforms such as Twitter, YouTube, and others.
• Content Creation: Craft engaging and innovative content tailored to developers, users, and the broader Web3 community.
• Drive Engagement and Growth: Build a mix of paid and organic social media campaigns to boost engagement, user acquisition, and advocacy.
• Team Leadership: Manage and inspire a team of social media specialists operating across multiple regions to ensure consistent messaging and performance.
• Creative Innovation: Generate and execute new ideas in collaboration with internal creative resources to keep content fresh and impactful.
• Trend Adaptation: Stay ahead of emerging trends in the Web3 space, leveraging insights to refine and adapt strategies.
• Cross-Team Collaboration: Work closely with marketing and partnership teams to maintain brand consistency across all channels.
• Performance Analytics: Analyze social media performance metrics, identify areas for improvement, and develop actionable recommendations.
• Community Building: Foster a positive, engaged, and enthusiastic online community around the ecosystem’s products and technology.

Qualifications & Skills

• Experience: 5+ years in social media marketing, with at least 3 years working in the Web3 or blockchain space.
• Proven Success: Demonstrated experience in developing and executing effective social media strategies that drive measurable results.
• Deep Web3 Knowledge: Strong understanding of blockchain ecosystems, the Web3 audience, and related trends.
• Community Engagement: A track record of building and managing thriving online communities.
• Communication Skills: Exceptional written and verbal communication skills, with the ability to create compelling content across various media formats (video, graphics, written).
• Data-Driven Approach: Skilled in analyzing social media metrics and using insights to optimize strategies and campaigns.
• Leadership: Proven ability to manage and motivate a team, ensuring alignment with goals and fostering a collaborative environment.
• Creativity: A creative thinker who can develop and execute innovative ideas to keep the brand relevant and engaging.

Preferred Background

• Expertise in content creation tailored to Web3 audiences.
• Strong familiarity with analytics tools for tracking social media performance.
• Ability to work cross-functionally within a fast-paced, innovative environment.